Mydin Hypermarket Essay

How MYDIN grew from a small grocery shop till a Multi-Billion Ringgit Retail Chain MYDIN business activity is in retailing and wholesaling. The products range from food line, household, soft-lines and hard-lines items. Hard-line products include hardware, electrical, stationery, porcelain and toys. Whilst soft-line comprises of textiles and fabrics products. Food line includes confectionery, drinks and beverages, delicatessen and dairy products. In their early years of operations, MYDIN’s focus has always been in the non-food sector until they bought over the first supermarket in Selayang in 1997. Each of the branches has their own business category, based on the capacity of goods traded. The category comprises hypermarket, emporium, minimarket, convenience shop, franchise store and bazaar. Currently, MYDIN operates more than 90 outlets nationwide inclusive of 16 hypermarkets, 16 emporiums, 3 bazaars, 48 minimarkets (MyMydin), 8 convenience shops (MyMart) and 6 franchise outlets (Mydin Mart). Each of the hypermarkets is located in MYDIN Mall. Above all, MYDIN operates its business based on ‘Halal’ concepts and stresses on honesty, sincerity and good discipline in all aspects of its business. Company Vision MYDIN is the world’s leading distributor of competitive â€Å"Halal† goods and services Company Mission We aim to be the leading wholesale and retail company by providing the best value, wide assortment of goods and continuous excellence based on our business formula Source: http://www.mydin.com.my/mydin/about-mydin